Logo and brand design
Let your business shine with branding that is memorable, measured and authentically YOU!
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Has your current branding got you feeling flat? Maybe there’s been a redirection in your business or you’re at the exciting stage of bringing a new brand to life!?
A Taylored Creative branding package allows me to craft for you, a visually pleasing brand that you love! An identity for your business that will be used to share your story, culture and core values across all channels including print, web, socials, email etc.
The comprehensive finished product includes primary, secondary and submark logos, brand colour palette, typography details and a brand kit PDF.
Your brand is a story unfolding across all customer touch points
– Jonah Sachs
The process
You’re ready to launch or relaunch your brand but not sure what’s involved? I’ve broken down my branding process into 5 steps, so you know exactly what you’re in for.
01
Discovery
Within our initial discovery meeting/call I’ll hand it over to you to tell me your story, all about your brand, who you are, your specialties, goals and the type of audience you want to attract. Together we will collaborate our thoughts and ideas before getting stuck into the design!
03
Logos two and three
Complementing your primary logo, you will receive options for both your Secondary and Submark logos. I offer up to two refinement rounds to make minor tweaks to your chosen concept, if needed.
05
Delivery
Everything is done…well kind of! After all designs are complete, I develop your Brand Kit, a thorough pdf guide that brings together all elements including typography, logo variations, correct use logo application, colour palette details and mockups of your branding. Then the whole pack is sent to you in one big, exciting download file ready to share with the world.
02
Initial designs
This is the most intensive step in the process - further to the information received in step one, I will create several typography options suitable for your brand, alongside a number of primary logo design elements for your selection. Once you have selected your desired direction, the primary logo is used as a foundation to build your brand.
04
All about the colour
Once all your designs are approved and you’re happy to proceed, it’s time to add colour and really bring your brand to life. Again, we can look at a couple of colour palette’s until we find that perfect balance.
Once your branding is complete we can also look at new brand collateral including: signage, website, social media graphic templates, business cards, letterheads, flyers and brochures etc.
